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An aerial view of a harbour city at dusk, with the opera house, a steel arch bridge, ferries and a lit skylineSydney Harbour with a redesigned waterfront district beside the Harbour Bridge.A high-rise glass and pale stone tower seen from above at dusk, with the lit city streets far belowThe same high-rise tower viewed from above at dusk, now with warm terracotta-coloured vertical facade fins and panels

Help customers see, plan and quantify
your products in their own project.

AI products that help your customers choose and your teams work smarter.

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Selected work

Over one million designs generated with our applications.

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View all work
View all work

Your customers can see the sample. They can’t picture the finished project. Our AI tools help them explore designs with your products, plan their space and estimate the quantities they need. That gives customers a clearer basis for choosing, and your team a more concrete starting point for the next sales conversation.

Our Products

How every application runs
  1. 01Scope
  2. 02Build
  3. 03Test
  4. 04Launch
  5. 05Operate
How we work

Australian clients are quoted in AUD, with GST added where it applies. How we scope and price your application →

Australian clients are hosted in Australia by default. Elsewhere, we host in the region you need. Hosting, data and ownership →

What teams ask us first.

Will it replace our designers?

No. Customers explore their first ideas early, so your designers spend less time redrawing and more time refining real projects.

Your team stays in chargeYou decide what it can show and suggest

Will it show other brands?

It is set up around your range: your products, colours, sizes and the rules for what goes together.

Your range, your rulesAgreed with your team before launch

Do we have to start big?

No. Start with one product range or workflow, put it to work on a real project, then expand from there.

Start with one workflowRebuild a job you sold last week

Isn’t custom software slow and expensive?

Our existing applications give product projects a head start. For a new workflow application, we agree a useful first release and quote it before development begins.

Already liveIn use by building-product brands today

How much does it cost?

We scope your application with you, then agree a fixed build quote and a monthly fee for ongoing operation. Quotes for Australian clients are in AUD, with GST added where it applies.

Scoped firstBuild and ongoing operation

How long does it take?

Most applications launch in 4–8 weeks from signing. Larger programs are delivered in milestones, each a working tool that creates value on its own. We agree the schedule with you as part of scoping.

4–8 weeksEvery milestone works on its own

Will it quote prices to our customers?

Only if you want it to. From your price lists it can prepare one version for your customers and one for your team, with costs and margins. Or it gives quantities only and leaves pricing to your stockists.

Your callPrices stay with whoever sets them

What happens after launch?

We stay. We run, support and keep improving it once it is live.

One teamFrom the first scope to live operation

Who is building it?

One team that brings architecture and building-product experience together with AI product development and delivery.

Architecture, AI and deliveryIn one team
Three colleagues standing at a whiteboard covered in flow diagrams as one of them draws, with a laptop and coffee on a nearby table

Let’s put AI to work in your business.

We design and build a new AI application around the way you work.

Explore your workflow →